Yesterday I have the pleasure of being interviewed by Mindy Guisewite on her Blog TalkRadio program, Insurance Matters.
We talked about how marketing has changed, what’s stayed the same, and some ways of approaching digital marketing for small business owners. Check out our interview here!
The newest buzz in the marketing community is how to capitalize on Pinterest, a 2-year-old photo sharing social media site. With over 10 million monthly visitors, it’s fast approaching Facebook and Tumblr in terms of a time-sink. With that many consumers passing things around, Pinterest is a prime location for businesses—especially catalog or online retailers—to generate buzz. But, as Business Insider explains in a well-written article, “Pinterest might be the most illegal network to hit the Internet yet. More illegal than Napster. More illegal than Megaupload.”
On the heels of receiving two mobile SPAMs this last week and one legitimate text ad, I found a link to an article from iMedia Connection in my in-box this morning: Why aren’t more brands using mobile advertising? For those of you who don’t know, mobile marketing includes (but is not limited to) the following [...]