QR (quick response) codes are moving from tech geek novelty to fact of life. Neilson estimates that by December 2012, one in two Americans will own a smartphone and those mobile devices with bar code scanner apps are the reason QR is such a dream come true for marketers. For the first time ever, a print medium can be interactive and produce immediate, measurable sales.
Once upon a time, Brand management meant quality product, clever ad art, and stellar customer service. Now, one decade into the 21st century, marketers have to tussle with social networking, and green responsibility in addition to coherent Branding across web, print, radio, and television. Even though new media isn’t so new, companies still struggle with [...]
At Thunderpaw, we’ve been incredibly busy. However, we are once again able to take on a few select new client projects. New clients are welcome, although we are selective. We are actively interested in developing one or two new client web sites, graphics development, seo, and/or marketing projects. Does your company need a new look, [...]